I built the tool I kept wishing existed.

I’m Jordan Cauley. I’ve spent 13 years in ad tech — building yield systems, integrating header bidding stacks, and sitting in too many meetings about discrepancy reports that could’ve been a spreadsheet macro. Or better yet, an agent.

The ad ops problem isn’t data. Everyone has dashboards. The problem is that your team spends Monday morning pulling numbers from five platforms, pasting them into a sheet, and squinting at the delta column — instead of doing anything about what the numbers say.

Kyew is what happens when you give AI agents the same access your ops team has: GAM credentials, SSP APIs, analytics data. Except agents don’t forget what they learned last Tuesday, don’t need a Jira ticket to check floor prices, and don’t take PTO the week your biggest campaign launches.

I started building this because I got tired of watching smart people do dumb work. Reconciliation across platforms shouldn’t require a human. Monitoring bid landscapes shouldn’t require a human. The weekly analytics email your team skims? Definitely shouldn’t require a human.

Background

Before Kyew, I spent over a decade deep in the plumbing of programmatic advertising — yield optimization, header bidding integrations, supply chain transparency. I served on the Prebid board of directors, helped shape how publishers think about wrapper architecture, and watched the industry go from waterfall to header bidding to server-side — each time adding complexity that ops teams had to absorb manually.

That pattern — more data, more platforms, same-size team — is what Kyew is designed to break.

Speaking

AdExchanger Programmatic AI 2026

May 19, 2026

How I think about this

Do the simplest, next, right thing. That’s it. Not the most impressive thing. Not the thing that looks best in a pitch deck. The thing that actually moves the needle today.

Kyew reflects that. It’s not trying to replace your ad ops team. It’s trying to give them leverage — so the humans on your team spend their time on judgment calls, not copy-paste reconciliation.

Your ad ops team just got bigger. That’s the whole idea.

Try it. See if I’m right.

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